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Guangzhou Fashion Week To Create Asian Women'S Fashion Feast

2012/5/7 22:51:00 27

PazhouImport And Export Commodities FairGuangzhou International Fashion Festival

Guangzhou is the starting point of the "maritime Silk Road". Guangdong has more than 30 thousand garment enterprises and has formed 26 garment industrial clusters.

clothing

Production accounts for 4 of the country's clothing output. Only Liuhua business circle in Guangzhou has 34 specialized clothing markets, becoming the world's largest garment production base and circulation base.


It is reported that this exhibition has set up the international brand Hall of fashion apparel, the trend brand Hall (including 8000 square meters of women's clothing area), the textile and garment making equipment and the OEM OEM processing hall, the surface accessories and the fashion show hall.


Survey shows nearly ten years in China

Women's wear

The development is amazing. Output, domestic sales and exports are all maintained.


With high growth rate and excellent results, the consumption of clothing and clothing in China's women's consumption ranks first, with strong consumption capacity and huge market potential, which has brought a good development opportunity for women's clothing manufacturers.


However, China

Men's wear

The consumption concentration of the top ten in children's clothes, casual wear and underwear brands is above 70%. The consumption concentration of the top ten of the top ten brands in China is only 15.06%. This shows that the number of Chinese women's clothing brands, the fierce competition, and the trend of the personalization, fashion, brand and leisure of women's clothing.

With the development of new industries, the improvement of education level, the increasing strength of women's economy and the stronger awareness of brand consumption, the segmentation of women's clothing brands will continue to increase, and the brand effect will become more obvious.


Brand for women's clothing enterprises, is supporting the soul of the whole enterprise.

Therefore, many women's clothing brands that originally lived in the wholesale market have gradually established their own brand exhibition hall, seeking the accurate positioning and cultural connotations of the brand so as to seek the gorgeous turn of the brand upgrade, attract specific consumer groups and gain higher profit margins; more international women's wear brands have also entered China.


The market competition pattern of China's women's wear industry is changing from the past price competition to the competition of the comprehensive factors such as style, fashion and sales environment. Even shuffling and brand competition have just begun. Therefore, a fast and effective trade platform is needed urgently to make its brand stand out in a short time. Therefore, this dress Festival specially set up 8000 square meters of women's clothing exhibition in the international brand hall and the trend brand hall, attracting more than 100 high-end and high-end women's brand enterprises in more than 10 countries and regions, and the 100 thousand global agents, shopping malls managers and buyers traders will attend the conference.

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