China'S Pregnant And Infant Market Has Entered The Stage Of Resource Competition.

< p > "we only do" a target= "_blank" href= "//www.sjfzxm.com/" > dress < /a > and supplies, do not make food.

This is a way for infants and young children's enterprises to avoid market risks.

Compared to food, clothing and supplies are obviously less prone to serious quality and safety problems.

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< p > more than 10 years ago, we talked about pregnant baby products, but they are old faces such as milk bottles, diapers, prickly heat powder and so on.

Today, pregnant women's radiation protection clothing, baby shower gel, lotion, bathtub, cart, cradle, toys and other products are dazzling.

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< p > it is not difficult to see that China's baby pregnancy market is entering the golden period of development.

First look at the data of the thirteenth CBME pregnancy baby show and CBME children's Wear Exhibition: the exhibition area of 138 thousand square meters, more than 1400 exhibitors and more than 2100 brands, and expect to receive 60 thousand professional audiences.

Such data make people wonder, knowing that the total area of CHIC2013's exhibition is 100 thousand square meters, exhibiting more than 1000 brands and more than 10.5 professional spectators.

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< p > > a href= "http://sjfzxm.com/news/index_c.asp" > the rise of the pregnancy baby industry < /a > has been "sniffed" by sensitive venture capitalists. They are keen hunters, looking for high quality projects that can be invested.

The baby industry is like a huge cake. There are more and more capital and brand influx.

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< p > however, when the market prospect is more favorable, the influx of investors will be more chaotic.

There are also many chaos in China's market: new concept packaging old products, high price of products, overflowing of counterfeit foreign brands, and industrial problems such as project money can not be ignored.

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< p > although there are attractive prospects for the baby and baby industry, not all of the enterprises that come in can win the victory. Many enterprises are in the back of unlimited opportunities.

Such as the annual sales volume of 1 billion 500 million yuan and then a sharp decline in performance, resulting in the acquisition of a mother to child shopping platform, which was successfully listed on the main board of Hongkong, and then came out of a fraud scandal for a child consumer product development and retailer.

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< p > this is also a wake-up call for pregnant and infant enterprises pursuing the effect.

China's pregnancy baby market has officially launched the assembly number and entered the stage of resource competition.

If we want to change the trend of capital market becoming cold, we must think about how to make products sell well and have the motive force of sustainable development.

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P, before opportunities are natural, those who are courageously are courageously moving forward. However, those who march forward should not only see opportunities, but also carefully observe the risks behind them.

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< p > at present, China's < a href= "http://sjfzxm.com/news/index_s.asp" > pregnancy baby market < /a > no one can be single.

Foreign brands and domestic brands account for half of the competition, and competition is fierce.

Although women and children earn the most money, they are the most difficult to earn.

These two groups are the most critical about quality and brand, which requires enterprises to attach importance to brand and quality. Only in this way can they walk steadily in a chaotic market.

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