The Key Points Of Trademark Registration In China Are Escort For Enterprise Development

　 Domestic trademark registration

1. trademark What is the trademark made of?

A trademark is a brand of a commodity or service. A trademark refers to a mark made by a producer or his / her business in terms of its goods or services, which is composed of words, graphics or combinations thereof, which has significant characteristics and is easy to identify the source of goods or services. Trademarks are made up of words and figures. According to the trademark law, trademarks can be made up of words or graphics, or composed of characters and graphics.

2. What is the meaning of registered trademarks to consumers? How can consumers identify them?

Consumers' rights to purchase registered trademarks are slightly larger. Of course, it is not enough to identify the quality of the trademark from trademark registration or not, but also to check its factory name, site, date of production, shelf life and so on. Whether consumers recognize whether or not a trademark has been registered mainly depends on whether there is a registered mark R beside the trademark.

3. Who can apply for trademark registration?

According to the provisions of the trademark law and the detailed rules for its implementation, the applicant for trademark registration must be a legally established enterprise, institution, social organization, and a foreigner or a foreign enterprise that is in conformity with the ninth provision of the trademark law.

4, how long is the validity period of a registered trademark?

According to the provisions of the trademark law, Registered trademark The period of validity is ten years, counting from the date of approval. Six months before the expiry of the expiry date, the renewal is valid for ten years.

5, a registered trademark should indicate the word "R" or "registered trademark". What is the meaning of "TM" marked in some commodities?

R is the prefix of English registration (Registration). It is an international common registration mark. It has the same meaning with our country's registration (short for registration) and "registered trademark". TM is the abbreviation of English trademark (trade mark or trade mark). Widely used internationally is mainly to tell others that the graphics or words are used as trademarks, rather than decoration, warning other manufacturers not to use without authorization.

　　 Two several names of trademarks Principle :

One

Brand name of regional law

It refers to the connection between the product brand and the place name, and promotes the consumers' recognition of the brand by means of regional accumulation.

Two

Chinese and foreign brand names

Use the combination of Chinese and letters or brand names to make consumers feel more "foreign" and promote product sales.

Three

Enterprise name law

It helps to form product brand and enterprise brand to promote each other, so as to achieve the goal of effectively enhancing the corporate image.

4 name law, brand name.

It is the name of celebrities, celebrities or business pioneers as product brands, making full use of the value of people's names, and promoting consumers' recognition of products.

5 time and space law brand name

That is to say, the historical origin related to the product is the key element of the product brand naming, so that consumers can have a genuine sense of identity towards the product.

Six

Brand name of efficacy law

It is to use product efficiency to brand names, so that consumers can identify their products by brand.

Seven

Brand name of image law

It means using animals, plants and natural landscapes to name brands.

Eight

Brand name of value law

It is to use the concise language pursued by the enterprise to name the brand, so that consumers can feel the value of the enterprise when they see the product brand.